3 October, 2024
3 PM BST | 10 AM EDT


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SOURCE MARKET WEBINAR: TÜRKIYE

About the webinar

Since entering the Turkish market in 2011, we have supported numerous institutions in establishing themselves within this stable source country. Post-COVID, the demand for education abroad continues to rise, making Türkiye an increasingly significant region for international student recruitment. In light of this, we are introducing Türkiye as part of our 'Source Market Webinar' series.

The webinar presented latest updates on the size and emerging trends of the Turkish education market. Together with local market experts, we discussed shifts in demands across Higher Education, ELT, and K-12 sectors in Türkiye.

"Türkiye is a key source market, with over 70,000 students studying abroad annually, 78% of whom pursue higher education. As a diverse and evolving market, Türkiye shows a significant focus on higher education, while recent trends also highlight a growing interest in K–12 education. Understanding these trends is crucial for tailoring effective student recruitment strategies. Join our webinar to explore these insights further."

Sarah Verkinova

SOURCE MARKET WEBINAR: TÜRKİYE

Key Highlights

Turkish student mobility soars

Turkish students studying abroad reached 58,000 in 2023, marking a 132% recovery from pre-pandemic levels.

Top destinations for Turkish students

Germany is anticipated to remain the top destination for HE, the UK for ELT, with Dubai emerging. Canada leads for K-12.

Visa approval challenges persist

Visa approval rates for Turkish students dropped, particularly in Canada and Australia, affecting student recruitment.

Growing ELT and K-12 demand

Interest in ELT and K-12 programs is growing, with more young Turkish students eager to study abroad at an earlier age.

SOURCE MARKET WEBINAR: TÜRKİYE

Webinar Recording

After a presentation of the latest statistics by Tanya Todorova (International Education Consultant at BONARD), Sarah Verkinova (Senior Research Manager at BONARD) lead a panel discussion featuring Andaç Baran Cezayirlioğlu (Managing Director at Ovygo Institute), Selçuk Atmaca (Vice General Manager at EğitimAL Education), and Engin Cosar (Managing Director and Owner of Academix Study Abroad Services).

SOURCE MARKET WEBINAR: TÜRKIYE

Presentation - Request form

Get closer to students in Türkiye, one of the top student recruitment source markets.

Presentation content:

Overview of Türkiye as a source market Popular study destinations for this market Sector-specific insights (HE, ELT, K-12)

Do you have a specific source market in mind? Allow us to assist you in reaching your goals. Contact us at education@bonard.com.

SOURCE MARKET WEBINARS

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