Industry Update | October 2024

The October 2024 edition of our monthly digest highlights key industry developments and insights from our latest research and field activities.

October, 2024 BONARD

Upcoming opportunities

Join BONARD's forthcoming insight-sharing events

Bonard-India-Webinar_SMW-India-Email BannerWEBINAR | Recruiting Students from India

India, the fastest-growing market for higher education mobility, has evolved significantly over the past three years. Once primarily graduate-focused, it is now also a vital hub for undergraduate recruitment. Discover more insights on recruiting students from India at our 'Source Market Webinar' on 20 November.

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Snímek obrazovky 2024-11-13 v 20.05.05REPORT | Chinese students question study abroad ROI as alternative destinations rise

Outbound student mobility from China is slowly returning to pre- pandemic levels, but student preferences have shifted, leading to fierce competition among study destinations. Explore our new report on China's education market.

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PRESENTATION | Using data and AI to build real relationships with prospective students

Each student generation has its unique features. With GenZ and Alpha being the current student cohorts - and the most ad-proof generations yet - it is critical for educators to adapt. Explore key insights from AIEC 2024.

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1727696204475INSIGHT | The number of Turkish students abroad grew by 32% between 2019 and 2023

The popularity of junior programmes abroad is surging among Turkish students and their families, and experts think the junior sector is set to see significant growth. Student recruiters, be sure to keep Türkiye on your radar.

Register here

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EVENT | Exploring Germany, France and Netherlands for the Canadian K-12 Sector

Germany, France, and the Netherlands represent stable source markets for Canadian K-12 sector. In October, we organised another Trade Mission for our client AAPS-I to connect with leading agencies from these markets.

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EnglishUSA Annual Conference, October 2024, IgorINSIGHT | The US ELT sector’s edge lies in data, teamwork, and flexibility

The US remains one of the largest ELT destinations thanks to its high quality education and pathway programs. However, challenges such as rising education costs and visa barriers need to be addressed. Read more highlights below.

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English UK Marketing Conference 2024, Patrik Pvlacic.pngINSIGHT | UK’s ELT Market share and student week distribution

UK ELT providers seeking growth opportunities should check out our recent presentation at the English UK Marketing Conference. Insights on the UK’s market share across regions and the student weeks spent in the UK are key data to consider.

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Meet BONARD at

Meet our team and join our sessions at the upcoming conferences

Snímek obrazovky 2024-11-13 v 20.32.34ICEF Berlin

November 3, 2024 Berlin, Germany

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Snímek obrazovky 2024-11-13 v 20.33.47CBIE2024 Conference

November 4, 2024 Ottawa, Canada

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Knowledge sharing 2024 copy.pngAt BONARD, we embrace ongoing education, also internally

Continuously learning so we can bring you the most up-to-date ideas. At this year’s BONARD Knowledge Sharing Event, our team explored essential skills and advanced topics, including AI, personal branding or client and project management, ensuring we keep providing exceptional value to our partners!

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News you should not miss

Industry highlights provided by the BONARD Market Monitor

UK: UK universities hit by fall in international students

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Canada: Canadian K-12 enrolments stay solid but housing an issue

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Australia: TNE students will be exempt from caps

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Global: International schools an increasingly important recruitment channel for higher education

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